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Pantone Fashion Color Trends. Spring 2013
Spring 2013: The Balancing Act
This season, designers overwhelmingly address consumers’ desire for self-expression, balance and the need to re-energize. The color direction for spring builds upon these compelling needs with a palette that mixes dynamic brights with novel neutrals to create a harmonious balance. This allows for unique combinations that offer practicality and versatility, but at the same time, demand attention and earn an appreciative glance.
“The expression ‘balancing act’ is something we all relate to as we strive to find harmony in the frantic pace of our everyday lives,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “The same can be said for fashion as we look for balance between light and bright, classic and new. This season’s color palette emphasizes this need for balance, while at the same time allowing for individuality, self-expression and excitement.”
The prevalence of green this spring is undeniable. Similar to the many shades in our natural surroundings, this season’s greens offer a stunning foreground or the perfect backdrop for all other hues. Like the first signs of spring, Tender Shoots, a vibrant yellow-green, is invigorating, active and cheerful, while Grayed Jade, a subtle, hushed green with a gray undertone, brings about a mood of quiet reflection and repose. Sophisticated Emerald, a lively, radiant green, inspires insight and clarity while enhancing our sense of well-being. From one extreme to the other, combining all three greens presents an intriguing choice much like Mother Nature intended.
Exotic African Violet is a statement color that brings a touch of intrigue to the palette, as purples often do, and can be incorporated into many unexpected combinations. Try pairing it with exuberant Poppy Red, a seductive, sensual and celebratory shade. Whether it’s a knockout dress or a kiss on the lips, every woman’s wardrobe and beauty essentials should include this spirited, true red.
Nectarine, a bright, effervescent citrus orange with coral undertones, provides a tangy burst of flavor while cheerful Lemon Zest brings out a piquant taste with its refreshing, spritely greenish cast.
Signifying the time of day when everything starts to wind down, Dusk Blue offers a calming sense of serenity akin to its green counterpart, Grayed Jade. Both of these colors act as the season’s newest neutrals. For an unexpected mix, pair Dusk Blue with the intensity of Nectarine. A warm neutral, Linen is light and airy, providing a nude-like basic that is a must have for spring. Try pairing Linen with Grayed Jade or Dusk Blue. Anchoring Monaco Blue is a classic shade that offers both stability and depth to the entire palette. Combine Monaco Blue with Poppy Red and Linen, or Monaco Blue and Emerald for a fresh collegiate look.
For over 20 years, Pantone, the global authority on color, has surveyed the designers of New York Fashion Week and beyond to bring you the season’s most important color trends. This report previews the most prominent hues for spring 2013.